Transcript

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Cameron Ivey: Ladies and gentlemen, welcome to privacy, please. I am your host Cameron IV and with me as always is Gabe gums today we have an awesome guest. His name is Ron Kula Ron, thanks for coming on the show.

 

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Ron Gula: Hey, thanks for having me. Pleasure to be here.

 

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Cameron Ivey: Absolutely. I'm really excited to have you on and really learn your story and background. If you want to kind of open things up with the listeners and us, of course, tell us about yourself, where you came from and how you got to where you are being invested in over 50 data companies.

 

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Ron Gula: Thank you. Yeah, so I'm born in upstate New York went into the Air Force. I'm a double, double, a

 

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Ron Gula: And when I was in the Air Force my last tour was at the National Security Agency and I got involved in what was cyber security in the mid 90s. Nobody called it back. Then he said, cyber back in the mid 90s. They might have thought you were like a doctor who fan.

 

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And he was

 

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Ron Gula: But, but while I was there, I got to do some some really interesting things. And then I went and I got, I just, I've been very lucky my entire career. I got to work at

 

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Ron Gula: You know the place that kind of invented the internet BBN I got to work in one of the first cloud companies us that are not working. And while I was there, I had some

 

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Ron Gula: Some hackers who were

 

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Ron Gula: You know, doing some interesting things. And I ended up. I had the idea to kind of write a network intrusion detection system.

 

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Ron Gula: And then my wife.

 

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Ron Gula: Basically said she can run the business. So we started network security wizards.

 

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Ron Gula: Wrote the dragon intrusion detection system sold it, you know, probably 18 months later, had no idea about venture capital or m&a or anything like that. Um, but that set us up to start tenable network security, the company that acquired us

 

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Ron Gula: Jack hufford was the guy on the m&a team there. We started tenable network security together.

 

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Ron Gula: In 16 years later I leave right before an IPO. So my wife and I could start investing so the you know the funds that we were able to kind of a mass over the

 

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Ron Gula: Past 20 years having a couple exits. We've been helping other people do the same thing. So while we invest in funds. Now we invest in startups we invest in nonprofits.

 

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Ron Gula: Anything we can do to increase cyber and entrepreneurship. We're all about that so

 

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Ron Gula: Anybody wants to see it go to google dot txt so that's G WA TCH we list all our companies all are nonprofits and we blog a lot about, you know, just trying to be their inspiration or sharing, sharing information about starting companies.

 

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G3: That's

 

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Cameron Ivey: That's really cool. It looks like gave gave that interest you a lot.

 

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G3: So, I mean, I've been in info set for quite some time and I've been dabbling in it before it was professional

 

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G3: In the late 90s and and kind of entered into a professional setting in early 2000 so so I followed your work for quite some time. I you know I get hands on with with Dragon

 

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G3: I've been a big fan of tenable from day one I was excited when I saw jack Daniel law to the spot over there, not, not too long ago jack jack said, you know, huge friggin community and big fan of him, so I just personally wouldn't say from one info sec professional. Thank you.

 

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Ron Gula: I really appreciate that and and i don't think, you know, if you look at the people who start companies and and bring technologies out

 

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Ron Gula: It's very humbling to understand that, you know, some people make a career off that technology or they make a they protect the network, they protect you know things that matter.

 

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Ron Gula: And it's just very humbling to see it. Go, go, go. And, and I appreciate those words and anybody who's listening and thinking about starting a company, you got to have that right i mean if you want to start a business.

 

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Ron Gula: Look, you're going to make money you're going to lose money you're going to hire people you're going to fire people, but ultimately you should be doing a business to have some sort of protecting goal.

 

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Ron Gula: In mind and you know if you'd if you do your job right. You might keep trying out of the military, you might keep a presidential candidate from getting their campaign hack, you might

 

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Ron Gula: Keep some child from being sexually exploited. I mean, there's so many things that cyber touches, it's, it's such an amazing time to be involved with this industry.

 

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G3: And not sure if you're aware, but you know our slogan here at spirit is protecting what matters most.

 

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G3: Oh yeah comes out quite quite natural to this organization. It was it was built into the DNA of this company 15 years ago. So we certainly share that so

 

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That's awesome.

 

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Cameron Ivey: So what piques your interest when deciding to support a technological endeavor.

 

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Ron Gula: So as an engineer, and my wife ceramic engineer, you know, we both have to kind of understand the technology, but we also have to have to like the team.

 

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Ron Gula: And there's a lot of people that we really liked, but their technology wasn't maybe something I felt was that interesting, or that unique and there's a lot of people who

 

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Ron Gula: Maybe had a great technology, but they weren't you know somebody that we either wanted to work with or thought we could help.

 

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Ron Gula: And, you know, a lot of times, real simple things are extremely telling we invested in a company called safe and during the

 

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Ron Gula: Diligence you know we were suggesting that the product should also be named site that used to be called crossbow and the founder very athletes as well. I'll change it, but that that type of decision might take years to

 

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Ron Gula: Convince another company to change their brand or change that and

 

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Ron Gula: I resonate with that because at tenable. You know, we had mesas we had security center. We have tenable IO. We had a couple other products.

 

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Ron Gula: And I always heard this. Oh, it's you know you should really just call it all tenable. And I was very resistant to that. And I kind of, you know, I kind of try to share that kind of info with the companies we work with

 

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Cameron Ivey: Awesome. So where do you see cyber tech and cyber policy heading in the future.

 

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Ron Gula: So it's a really interesting time because you've got these technology platforms out there you know you got the phone company that's social media, you've got Microsoft and Google

 

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Ron Gula: And then you've got companies like, you know, Cisco and Palo Alto, who are basically struggling to be to be relevant.

 

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Ron Gula: You know, if we all go to

 

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Ron Gula: The cloud and whatnot. I yes I just did call a multi billion dollar company, you know, relevant, of course Cisco's relevant and Palo Alto. But if you look at the trend lines.

 

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Ron Gula: You know, if I can buy everything in the cloud. Why do I need to buy, you know, traditional traditional stuff like that. So that's, that's, that's really interesting.

 

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Ron Gula: But then you trickle down to, you know, companies, I'm invested in companies you guys are probably using. I mean, maybe even you guys itself.

 

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Ron Gula: You know, we're kind of all all little niches get we're all making money, and we're all helping customers. So the question is, how does this all play out.

 

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Ron Gula: And I think there's a couple things that are going to happen. You know, one, you know, the cyber

 

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Ron Gula: Industry is going to continue, just to completely grow and be dominated by lots of big companies, but also hundreds of thousands of small companies. It's just there's too many different ways to

 

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Ron Gula: Solve this problem is too many different priorities out there.

 

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Ron Gula: The second thing is that the government's actually going to start passing even more laws to require security to require compliance.

 

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Ron Gula: The cyber Solarium just concluded and as it's a bipartisan Senate and House thing where they're going to recommend like 85 changes at five laws and it's everything from like how you be

 

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Ron Gula: You know, how did, how do you get the company. But how do you get the economy to recover after a cyber attack. That's like the equivalent of like a nuclear bomb the and drop

 

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Ron Gula: All the way down to, how can we educate the general public. But then I think the last thing that's going to happen is you know coded

 

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Ron Gula: And this work from home and this concept of a remote workforce is just also going to really amplify

 

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Ron Gula: The need for being safe in cyberspace for understanding who we're dealing with in cyberspace everything that we're doing like you guys securing the data, finding the data.

 

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Ron Gula: Threat Intelligence understanding our assets understanding. It's just going to be even more important going on. So, so it's going to be an Exploding, exploding industry.

 

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Ron Gula: And then you mentioned policy. I do think the government's going to

 

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Ron Gula: Probably pass legislation that you know allows it to inspect to require inspection of data at rest data in the cloud data in motion data everywhere you know data.

 

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Ron Gula: You know, and, and that's going to be tough. I think it's needed, but I just hope it's done in a way that can't be, you know, abused, maybe like a five year warranty.

 

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Cameron Ivey: So,

 

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Cameron Ivey: When you hear the term data privacy. What does that mean to you and the companies that you invest in

 

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Ron Gula: Yeah, I always like to fall back to the, the Holy Trinity right confidentiality, integrity and availability, so

 

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Ron Gula: You know privacy is not the same as security but man when you have one of these conversations like that and like I do a lot of I got to high schools and actually not do it virtually now, you know, nowadays, but you know, you have these conversations. And it's like, well, how do I stay private

 

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Ron Gula: And I'm like, well, privacy ism. It's kind of like if you're into physics, it's it's Heisenberg right if somebody observing what you're doing.

 

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Ron Gula: It's not necessarily private. But at the same time, you know, I talked to kids who are, you know, they, they, they want privacy because they're ripping movies or

 

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Ron Gula: You know, buying buying secondhand vapes or, you know, going on to alternatives to read it and stuff like that.

 

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Ron Gula: I always tell them like well you want privacy from your parents you want privacy for maybe law enforcement you want privacy but you certainly have no privacy with the person you're doing business with. And I always scared the crap out of them and talk about how

 

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Ron Gula: You know companies. Well, I don't, I don't want to out and a lot of threat intelligence companies, they go on all these dark web forums.

 

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Ron Gula: And they participate and that's how they gather their intelligence and I'm I wonder how much of the dark web forms are actually our

 

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Ron Gula: Our threat intelligence companies, you know, just trying to, you know, participate in that kind of stuff. So it's a scary world out there.

 

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Ron Gula: But privacy such a relative thing I just try to remind people that it's, it's, you got to understand who you want to be privacy from and then we can have a conversation without that sort of policy up front. It's kind of hard to just say, I want to be secure. I want to be private.

 

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Cameron Ivey: Yeah, I guess since you kind of touched on it. We can talk about it because we did offline.

 

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Cameron Ivey: More education for data privacy.

 

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Cameron Ivey: What did you mean necessarily about that, like, did you mean in the schools or just in general population, more and more education.

 

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Ron Gula: So I think the average, you know, US citizen, if you if you talk about somebody in high school, K through 12 right now. You talk about some a 30 to 50 days then you talk about you know 5055 and

 

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Ron Gula: They're all going to have different sort of reactions to what is privacy and what is an invasion of privacy right like

 

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Ron Gula: I think a lot of us would would would strongly object to random people coming into our houses and looking around yet. A lot of people hire you know services to come in their house every day.

 

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Ron Gula: You know Amazon's dropping off at the door. Ringing doorbells they're open and stuff there. So these basic concepts of what we consider sort of our lives and our boundaries there they're different from, you know, from every point of every, every point of view, there

 

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Ron Gula: And then when you actually start talking about and there's expression. You know, everybody likes sausage, but nobody wants to how the sausage is made and what's going in there.

 

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Ron Gula: And and when you look at marketing and when you look at the amount of data that the stores collect on you.

 

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Ron Gula: You realize that, you know, it's not the National Security Agency in the FBI and the local police, you have to be worried about

 

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Ron Gula: It's your jeans store or your shopping mall. I mean, I mean, some of these companies have apps. They give you that when you go into the score they place, you know,

 

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Ron Gula: Audible messages that your phone can hear that you can't hear. So they know you're in the store and and is that an Orwellian thing. I mean, as does that make me buy more jeans I

 

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Ron Gula: You know that that's the kind of thing that's happening. I think the average person when you tell them about that they just feel so overwhelmed and like, Well, what do I do not go to the mall in doing not buy things on Amazon, so on.

 

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G3: Yeah.

 

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Ron Gula: You know,

 

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Ron Gula: I just try to make people aware of those things. So we can get the benefits as a society without

 

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Getting that abuse.

 

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G3: There.

 

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Cameron Ivey: Oh, sorry. I was just gonna say that's interesting, but go ahead.

 

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G3: Yeah. No, I was just going to build on their entire home communities that are being sold to be completely wired with IoT devices plugged right into Amazon and other companies i don't i don't know that the

 

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G3: The tolerance for privacy will ever really trickled down to the consumer and it becomes one of these things where how do we

 

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G3: How do we protect them from themselves do have some kind of, you know, Internets seatbelt law internet helmet law. Like, look you, you can't do this activity because

 

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G3: It will otherwise creating greater threat towards privacy. I feel like, you know, post World War Two. There's their European countries that kind of get that immediately just based on nature of their history, but as Americans, I'm not sure that translates the same for us.

 

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Ron Gula: That's a really good point and communicating to the masses is tough, because, you know, we can see how easily a tweet can be twisted and misrepresented not to

 

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Ron Gula: But, but you still need these slogans that are fairly powerful. So we all know about made in China, right, if something stamped made in China probably made in China. But what if it was data hosted in China.

 

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Ron Gula: Like that lead change the buyer sort of perception today. Now, I do think that's kind of a racist statement right it's fairly anti Chinese, even though there's the Chinese are the bad

 

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Ron Gula: People on the internet right now and whatnot. I mean, that's ridiculous. Right. Are there a lot of attacks from China. Absolutely. So, but he's Chinese evil. Absolutely not, you know,

 

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Ron Gula: Another one is just getting people to understand how they're exploited. So another slogan is if it's free. It's me.

 

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Ron Gula: You know, if I'm getting a cheap Samsung TV and it's a really, really cheap there.

 

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Ron Gula: There's probably you know apps on that thing that are recording when I'm watching what I'm doing, possibly listening to me that that kind of stuff. I don't mean to pick on

 

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Ron Gula: Samsung there's there's been reports about how you know those things are getting on you know basically prices lower because there's there's apps on there that are collecting everything

 

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Ron Gula: Same thing as, you know, if you get free email, you know, people are doing that to be benevolent there. There's a business model there and people don't realize that, you know, those things are free. It's probably you. So I like that. If it's free. It's me.

 

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G3: Make it personal, but might might take an hour to those if you're not the consumer, you're the product. It's usually high notes center. Nothing. Nothing comes at zero cost.

 

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Hmm.

 

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Cameron Ivey: So,

 

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Cameron Ivey: Let's talk about failures.

 

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Cameron Ivey: You've been around since the beginning.

 

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Cameron Ivey: Was there a lot of pushback.

 

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Cameron Ivey: If there was, how did you stay the course or was it even planned that way.

 

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Cameron Ivey: Or

 

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Ron Gula: Personal or just like for the cyber industry.

 

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Cameron Ivey: Yeah, just personal, personal FOR WHAT YOU HOW YOU BECOME what you become like

 

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Ron Gula: Oh, yeah. So I guess my biggest. Um, so I want to be a fighter pilot. Like, so I grew up.

 

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Ron Gula: I could tell you the difference between all the different versions of an F 16 which missiles were infrared versus radar guy and

 

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Ron Gula: I walked into play school knowing the difference mean entity tactics and angle dog fighting tactics and blacking out at like three and a half, four G's. That's not a good quality.

 

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Ron Gula: Right, so I left flight school and they call it self initiate elimination, which is a fancy name for, you know, for basically just projecting right on, but

 

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Ron Gula: You know that gave me a lot of perspective with, you know, when I when I did go back into the cyber security talking to military folks.

 

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Ron Gula: I had a lot of respect for, for what pilots were and what a leader, you know, maybe a general who was a former fighter pilot is pretty easy to get some

 

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Ron Gula: Perspective and what they were doing. So anybody who's a good entrepreneur is going to take any type of failure and learn from it.

 

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Ron Gula: On another one was, it's, it's, it's, um, I don't know if it's failure, but I it's it's definitely context and timing. You know, everybody knows Betamax was a better standard then

 

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Ron Gula: You know VHS and a lot of times you know the best products don't always win. And as an engineer. I really wanted the best products.

 

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Ron Gula: And I kind of stopped trying to have the best product when I really understood what was what was something. And I'll give you a good example. So our first company we did was

 

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Ron Gula: Network Security wizards and it was it was dragon and we had never ever focused on evasion. So you do an attack you can send a query to a website.

 

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Ron Gula: And yourself. Right. You can take the the slash or a character and you can change it to something like percent to Apple just something called Unicode for for character.

 

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Ron Gula: Well, if your intrusion detection system is looking for, you know, slash and a URL and it's not accounting for that sort of on

 

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Ron Gula: Evasion are the different ways you can do that attack. You're completely blind to that kind of stuff. So, so we fail doing that, but we recovered pretty quickly and added added a whole bunch of

 

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Ron Gula: Rules and an engine so tech that including gee, if somebody is doing a lot of evasion, that might be a form of detection. So again, every one of these failures is a an example of something you can learn from and and move forward.

 

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Cameron Ivey: Awesome. So how can people or consumers better control their privacy.

 

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Ron Gula: Has a, that's a good question. Um, you know, the one, one way is just take an asset of where everything is. And, you know, if you think about your bank accounts.

 

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Ron Gula: If you think about your automatic bill paying. If you think about your IT infrastructure.

 

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Ron Gula: You know, did you give your son or daughter a credit card to put onto their apple account so they can buy apps, you know, did you

 

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Ron Gula: Well, you know, what is your footprint out there, you know, do you have something like a LifeLock, do you have something

 

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Ron Gula: That's going to alert you to that. Are you looking at your all your emails, you know, do you have a separate email for for

 

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Ron Gula: For social media versus when you do business with you know there's so many things you can do for that. And lately. What I've been referring

 

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Ron Gula: To is just trying to really minimize. I mean, we live. I mean, it's, it's, it's, I mean yes there's people in America who don't have computers, what I'm going to say next are is going to be a little

 

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Ron Gula: Thing. But I think for people who have multiple computers, they should really be thinking about. This is my computer for business. This is my computer for social media. This is my computer for gaming. It shouldn't be all the same and

 

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Ron Gula: It is. And so there's a lot of ways people can get control of those types of things.

 

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Cameron Ivey: That's interesting to think about because

 

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Cameron Ivey: Obviously, that takes more money to have it that way, but at the same time, you know everything.

 

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Ron Gula: In here, you're right. But it there's there's different ways you could do it like let's say

 

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Cameron Ivey: Yeah.

 

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Ron Gula: Use for social media. All right, great. Chrome's your browser. Why not have Firefox and Safari for banking. Now of course if your computer is compromised. You know, you would think that that doesn't

 

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Ron Gula: You know, give you a lot of isolation but the reality is, is there's a lot of, you know, attacks out there that target you know banking industry based

 

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Ron Gula: On logins and controlling that that they're

 

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Ron Gula: You know if James Bond comes after you have the best in, you know, Russian cyber offense comes after you're not going to stop them. But so most of what you need to do is just not get caught in in sort of the, the wildness, the spammers the fishers, the crackers, all those different people.

 

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Ron Gula: Are doing and small things like that can make a big A big difference.

 

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Cameron Ivey: Now it's a good point.

 

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Cameron Ivey: So let's talk about

 

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Cameron Ivey: Media privacy. I know you mentioned that, what, what exactly does that mean when you when you mentioned media privacy.

 

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Ron Gula: So it's it's it's interesting, um, you know, we want to have an educated media.

 

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Ron Gula: And, you know, I've had a chance to speak with a lot of folks, a lot of reporters that on TV, Ben. Ben, all that kind of stuff. And I'm just amazed.

 

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Ron Gula: At the amount of, you know, folks, or in industry and, you know, the first thing. The first thing they teach you is if you're talking to the media, there's, there's nothing on background, you know, kind of, kind of, ever.

 

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Ron Gula: But at the same time, you know, you do want to be able to have a private conversation with folks in the media and just give them the lay of the land.

 

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Ron Gula: And I don't care if they are the biggest liberal, the biggest the conservative there for Trump. They're not for Trump, whatever.

 

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Ron Gula: But they should know how the internet works. They should know you know which laws and which states are kind of in play. And so I'm a big fan of having a private conversation with the with the media.

 

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Ron Gula: So that they are better educated and better can better report on on that and I've been involved in a number of different projects that are

 

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Ron Gula: You know, designed to do that, some are a little bit more over than then than that. But you know, I think that's really important, important type of type of thing. And then the second thing.

 

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Ron Gula: Is that technically, a lot of these these journalists I speak with have absolutely no cybersecurity. Absolutely not. And there's been a lot of cases where you've just seen.

 

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Ron Gula: You know, China hack and you've seen you've seen this administration. You guys just in the previous administration do wiretaps on journalists.

 

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Ron Gula: Which is which is kind of rough so you know when you start having conversations about how signal works. You know how the internet works. You know what, what can and can't really be done with it.

 

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Ron Gula: And that's the kind of something you should be. I mean, you don't want to teach people how to commit crime.

 

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Ron Gula: And then evade deduction on that. But, you know, if you've got sources and this is a major story, um, you know, I mean, look at, look at Edward Snowden. I mean, you know, is that

 

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Ron Gula: You know, something that that you know would have been

 

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Ron Gula: That's probably not the best example but but there's there's more interesting things if you actually have a valid source who's come forward.

 

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Ron Gula: And it's not the kind of thing where you you think the media is being trolled we're seeing a lot of that right right now right where their sources with information both for and against kind of what's going on.

 

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Ron Gula: Yeah, so the question is, is how do you have those kind of conversations and protect you know those witnesses and I just, you know, I think, law enforcement and anybody who surveilling

 

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Ron Gula: Whether it's a foreign intelligence anybody's devalued me to having a really easy time just because most of the media organizations are so underfunded. I mean their business model is completely upside down right now so you know it's it's definitely interesting times.

 

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Cameron Ivey: Now it's funny you just mentioned the Snowden, which I saw the movie, of course, great story great movie. I think they did well makes me. It makes me think of a question if you were in his position.

 

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Cameron Ivey: Would you have done the same thing.

 

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Ron Gula: I, I don't know. I tend to believe that what we know about him, and what was disclosed was not the full story.

 

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Cameron Ivey: So I'm not sure.

 

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Cameron Ivey: If I was in his position, I believe that

 

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Ron Gula: I mean, I'm a big UFO fan and I would like to think that people who know about UFO shows would

 

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Ron Gula: You know, would come forth and disclose that and that's that's a very, you know, kind of out there kind of example. But then the question is, like, okay.

 

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Ron Gula: There's other ways he could have gotten gone about doing that. I mean, there's so many things, but the thing is you're dealing. I mean, I'm former NSA so like when you're when you're have access to that kind of information.

 

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Ron Gula: There is a huge amount of oversight on on what you're doing. And there's there's ways to bring that information out now. He claims that he hasn't. I haven't asked him, like maybe he tried and it just hasn't come out.

 

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Ron Gula: Yet I didn't see the movie on. But one of the things that you know cyber security just over the years we've dealt with them a ton of all we sold the intelligence community I

 

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Ron Gula: Companies who sell to the intelligence community all the time. There is so much oversight going on.

 

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Ron Gula: That, you know, yes, there's a bit of group think that, you know, everybody thinks this is okay, this is the same program but you know if there's abuses. There's definitely ways to

 

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Ron Gula: To go about that I've personally talked to a number of former director of the NSA about this and you know I'm much more of the the thing that Edward snowed it's more of a traitor than a hero.

 

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Ron Gula: But I don't know what he tried first

 

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That hasn't been said and

 

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That's a good point.

 

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Cameron Ivey: So,

 

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Cameron Ivey: Being being with the years of knowledge that you have and where you are now and all the companies that you invest in

 

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Cameron Ivey: You have any advice for younger people that are trying to get into cyber into technology that you can give around any anyone that's an entrepreneur that wants to, to kind of follow that same path or or start up a company and in tech. Do you have any good words of advice.

 

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Ron Gula: Absolutely. So, so getting into cyber is a little bit different than being a cyber entrepreneurs, I'll take them take them separately so

 

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Cameron Ivey: Okay.

 

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Ron Gula: Who want to get into cyber, you know, the question is what do they want to accomplish. You know, do they want to, you know, be the chief information security officer.

 

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Ron Gula: Of a company, do they want to be the world's best hacker. Do they want to, you know, find malware, you know, in nonprofit organizations, you know, in the third world.

 

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Ron Gula: So there's so many things you can, you know, you can do there.

 

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Ron Gula: And it's like saying you want to go into healthcare both you're going to health care. What do you want to be. Do you want to research cancer cures. Do you want to be a doctor, you want to be a nurse, do you want to be somebody who

 

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Ron Gula: You know, is an ER EMT right cyber has all of those same kind of different skill sets and a lot of times people see cyber in the movies they hear about a news article. So I try to tell them to do a couple different things. So, so one

 

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Ron Gula: Check out cyber, cyber is one of our investments, but they they've got a free offering almost any type of cyber curriculum. They want you can do certifications. Cool. Do

 

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Ron Gula: You can dive deep with some vendors, you can go deep in wireless security. If that's your thing wireless security. Knock yourself out.

 

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Ron Gula: If you want to be a web application pen tester do that but the way I talked to people about it is you should try all these different things.

 

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Ron Gula: Maybe you suck at all of them and you really shouldn't be doing any of us right. Maybe you're a gifted Mauer person but but OS X and and an apple just doesn't make sense to you. Right. So you want to expose yourself to those to those things, um,

 

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Ron Gula: If you have the ability to learn while you're doing that, you're probably going to do well in cyber so I tell people expose yourself to that.

 

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Ron Gula: If you can figure it out. Do it. If somebody spoon feed you a bunch of stuff that's great to start. But if that's your long term plan is to get spoon fed on, you're not gonna, you're not going to keep up with the technology change that's that's that's common

 

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Ron Gula: Library. So it's like library, but with a see why they've they're approaching 3 million users right now about two and a half 2.6 something like that and

 

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Ron Gula: You know, the way they make their money is, you know, if you want to get certified. They provide you the certification exam and that that's a fee.

 

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Ron Gula: And what they do is they work with corporations who want to hire organization organizations and want to have consistent training for their for their employees and that's that's a big deal to

 

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Ron Gula: And then

 

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G3: I'll go ahead and send it's excellent. Yeah.

 

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Ron Gula: And then what I've also found as far as just getting into it you know there's organizations across the country. A good one that I well as far as getting into cyber, you know,

 

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Ron Gula: We all come from different backgrounds. Let's talk about inner city. Let's talk about you know your economic depressed areas and whatnot.

 

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Ron Gula: Cyber nobody really cares you know at the other end of the keyboard, who you are, what you look like, or anything like that.

 

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Ron Gula: But you know, I, we definitely do need to do a better job in this country and getting everybody involved right it's traditionally been

 

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Ron Gula: You know white men basically getting involved with what cyber security. So the one group that we like to support as a group called Europe.

 

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Ron Gula: Europe is an organization that kind of targets in depressed areas, you know, kids who probably should have went to college, or at least a two year school

 

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Ron Gula: But either didn't know about it, think about it, have the money have the means whatever and Europe specifically does a rapid sort of it certification and cyber security certification.

 

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Ron Gula: I'm from Maryland, we tend to work and support the one in Baltimore, but they're all across the country. There's other groups out there and powers one

 

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Ron Gula: A couple others like that. So I mean if, as far as getting more people in. It's all about your community of like what what they're doing and we like, we like that as well and then

 

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Ron Gula: Maybe just talk about cyber entrepreneurship. I mean, if you want to start a company and solve the problem. You got to know about the problem first

 

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Ron Gula: When I meet an entrepreneur who's like, hey, I want to be an entrepreneur.

 

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Ron Gula: That's always a tough conversation because I then come right back with. That's great. What problem do on solve. Right. Most people who have a problem. They want to solve.

 

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Ron Gula: realize they're an entrepreneurs, not the other way around. We can all be quarterback. We can all be

 

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Ron Gula: You know we we can all fly the plane. WHEN WE'RE ON SOUTHWEST right there's only one pilot two pilots, whatever.

 

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Ron Gula: On you know it's the same thing with an entrepreneur, you got to have the skills you got to have the knowledge and a great way to do that.

 

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Ron Gula: Is to get exposed. If you do work in cyber for a while. If you do consulting for a while. If you do

 

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Ron Gula: You know, RUN IT help desk, you know, whatever you're going to see a need and you might really be inspired to to solve a problem if you don't have that inspiration.

 

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Ron Gula: It's great to want to be an entrepreneur, but you got to have that inspiration first and and then once you do, there's a whole plethora of techniques and and

 

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Ron Gula: Business models were to for the problem you're solving. Are you going to mass market you're going to a reseller, you go into a large enterprise, you're going international there's there's all sorts of different sort of

 

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Ron Gula: playbooks you know for how you can launch a business grow business and there's tons of people. I mean, the amount of people who

 

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Ron Gula: I mean, most people who do well, you know, eventually, you know, start investing in other companies to get into venture capital and it becomes this like feedback loop so

 

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Ron Gula: I definitely encourage anybody who's thinking about going and starting a company to you know to understand why the problem. They want us all to solvable, and why they think they can solve your

 

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G3: You certainly you speak to me and quite a few levels there i i try to live in problem space as much as I can, which does beg me the next question. When you identify that

 

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G3: Pitch when you identify that problem. What do you look for in terms of innovation. What, what, what do you see as innovation worth investment.

 

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Ron Gula: So this is a good, a really good question because a lot of times, you know, like let's say we have an algorithm.

 

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Ron Gula: And this algorithm, maybe it's an AI algorithm image recognition in a runs in five seconds and somebody comes up with a way to make it run one second.

 

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Ron Gula: And and now they got the one second algorithm right and and and now they want and then let's say you went out and create a company with that five second hour and then it's worth a billion dollars.

 

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Ron Gula: So now, somebody comes along and they make a one second algorithm. Well, I want I want a billion dollar valuation.

 

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Ron Gula: Know, right. So I see this all the time where people come out with technology that's slightly better than what's on market and they think that

 

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Ron Gula: That's that they're done right. So, so what's to prevent the existing incumbent company from coming up and improving their algorithm.

 

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Ron Gula: What's the, what's the cost of switching out that algorithm. A lot of people say, hey, I've got a router. That's better than Cisco.

 

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Ron Gula: Okay. No one you know no one's gonna rip out the Cisco routers tomorrow for something, you know that that's that that's there. So these innovation things you've got to look and understand

 

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Ron Gula: Is this something that people are going to buy. Are you going to go to different vertical

 

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Ron Gula: You know, might you might be able to make money by going into dentist office right going into car dealerships going into real estate offices.

 

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Ron Gula: And that's not to say that they're not as important as like a big bank but a big banks got 100,000 half a million computers, you can do one transaction there.

 

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Ron Gula: And maybe get a million dollar deal, whereas in that small business area. You might have to do a you know 10,000 transactions to get that same kind of revenue.

 

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Ron Gula: So there's different business models, you know, down. Down at that level. So the CTO of tenable who helped us found on tenable. He talks about this, you know, if you're 5% better than the incumbent thing.

 

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Ron Gula: It sounds like you want to buy it right. Don't you want to get 5% better malware detection. Don't you want to detect 5% more vulnerabilities, then the tenable does

 

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Ron Gula: But the reality is, is if you have an incumbent player that's not enough, and for some companies, it might be 50% better until they switch it might be 50% cheaper until they switch. So the whole point of

 

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Ron Gula: Trying to look at evaluated technology is not if it works better work. Usually, it works is questions. Is it sellable will people buy it.

 

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G3: It's great, great advice. Great advice.

 

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Cameron Ivey: Awesome.

 

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Cameron Ivey: So before I go into my last segment.

 

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Cameron Ivey: Ron, is there anything that we didn't talk about or I didn't bring up that you would love to bring up on the show and and tell our listeners about

 

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Ron Gula: Yeah. So if you've got people who are listening who are, you know, across the country. I mean, one of the big needs right now across the country is

 

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Ron Gula: Helping out the politicians and the election committees, you know what's what's cyber security and you'd be surprised.

 

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Ron Gula: Even though you've got the the EIC the the election Assistance Committee, you've got the nonprofit that we're with defending digital campaigns, but the, you know, the reality is your precinct your, your has having huge

 

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Ron Gula: Huge upheavals, right, we're probably doing voting by now for possibly updating the cyber security with it. If you have time to volunteer. If you have time to just understand

 

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Ron Gula: At your local county level because God bless America. We have a state by state and county by county election.

 

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Ron Gula: You can actually probably make a bigger difference by volunteering, a little bit. Even if you don't think you know that much about cybersecurity.

 

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Ron Gula: I would encourage people to reach out to their campaigns and their precincts and however they their counties and just see if they can volunteer and getting involved with helping helping make sure we have a free and fair election.

 

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Cameron Ivey: Awesome.

 

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Cameron Ivey: Alright, so for some fun questions.

 

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Cameron Ivey: What's your guilty pleasure.

 

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Cameron Ivey: cigars. Cigars. That was quick.

 

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Cameron Ivey: Awesome. Do you, um, do you like to have a certain drink with the cigar just the cigar by itself.

 

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Ron Gula: Usually never cigar by itself. So I'm definitely a, you know, bourbon and maybe some wine.

 

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Ron Gula: My wife, my wife does cigars, too. So, so it's good. I always use it as a crutch for people who smoke, people who are like a pack a day kind of people. I'm like, Hey, why don't you quit that and just do a cigar once or twice a week and and you know clean up clean up your lungs, a little bit.

 

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Cameron Ivey: As it's getting advice.

 

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G3: And like

 

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Ron Gula: Not necessarily endorsed by the Surgeon General, mind you, but you know

 

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Cameron Ivey: So if you could be a superhero, who would it be and why

 

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Ron Gula: So, um, it's not. You're not. The question you asked. But, you know, we gave we gave our boys spider man posters for Christmas. A couple years ago.

 

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Ron Gula: Definitely understanding that, you know, with great, great.

 

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Ron Gula: You know, power, comes great responsibility and and you know we're just trying to do our part and trying to make sure they understand that and whatnot so

 

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Ron Gula: You know, I like Spider Man Like Dr. Strange like Superman like Batman like Iron Man, you know, I'm not going to pick one. They're all good. Yeah.

 

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Ron Gula: I feel the same as I can say, you know, James. James Kirk. Right. I can't say he's not a superhero technically

 

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Cameron Ivey: I mean if James Bond was your guy. I mean,

 

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Cameron Ivey: That's, that's a Star Trek right

 

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Cameron Ivey: Yeah.

 

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G3: Fun fact Cameron's favorite superheroes underdog.

 

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Ron Gula: And I watched the entire season of the tech you know love X Men, you know, it's good stuff.

 

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Cameron Ivey: Yeah, I like it all honestly

 

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Cameron Ivey: So if you could ask your pet three questions. Oh, to be

 

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Ron Gula: Honest. I don't have any pets. My wife has fish. I'm allergic to dogs and cats, you know, the pets. You know, I had a couple pets growing up when I have asked them, that's really, that's a good question. I don't, I don't have a good answer for that one. So I'm just got

 

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Ron Gula: Spare own phone home phone a friend.

 

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Cameron Ivey: All right, I got a good one for you when you were a kid. What was your favorite toy.

 

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Ron Gula: So I had, I had micro knots growing up were micro basically kind of like Legos. But you could take the ships apart and build new ships and it wasn't necessarily like Legos. But you still had like wings and missiles and engines and and the people could bolt ons. I was a big Microsoft fan.

 

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Cameron Ivey: It's funny how that

 

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Cameron Ivey: Correlates with what you got into with flying and and everything that's so funny. How old were you when you had those

 

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Ron Gula: Oh, you know, I guess maybe eight 910 you know I got, I got some toys behind me here, including

 

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Ron Gula: I had a Millennium Falcon. This is a

 

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Cameron Ivey: You know, it's awesome.

 

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Ron Gula: Vintage you know 19 1990s Millennium Falcon.

 

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Ron Gula: And I had a hanging, but it didn't hang to, well, I mean a lot of people are doing their Zoom's from their libraries and whatnot. I'd rather surround myself with the toys.

 

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Ron Gula: I played with rather than books I read

 

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G3: My heart's week by the way that it's vintage from the 90s.

 

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Ron Gula: Yes, yes, yes.

 

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Cameron Ivey: So you're I'm a huge Star Trek fan. I think it's more of that.

 

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Ron Gula: That's probably at

 

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Cameron Ivey: Holy

 

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Cameron Ivey: That's 80s.

 

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Ron Gula: I was in high school in the late 80s. So that's got to be early to mid 80s. I apologize.

 

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Oh, wow.

 

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Cameron Ivey: What

 

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Cameron Ivey: I'll do a couple of rapid ones Coke or Pepsi.

 

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Coke.

 

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Cameron Ivey: See my other one. Sorry.

 

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Cameron Ivey: Oh, I guess we can ask this Star Wars or Star Trek.

 

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Ron Gula: Oh yeah, both

 

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Ron Gula: Both

 

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Ron Gula: Unquote.

 

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Ron Gula: Watching I'm really looking forward to the season.

 

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G3: On real question Windows or Linux.

 

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Ron Gula: Wow, so

 

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Ron Gula: So I just downloaded off steam the updated Command and Conquer or my windows gaming laptop.

 

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Ron Gula: I've got probably five Linux servers at the house running various products that we've invested with and I'm speaking to you on a nice, you know, what is it 24 inch you know iMac so

 

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Ron Gula: I don't discriminate. I use all

 

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G3: The judges will county iMac as a Linux machine for now.

 

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Ron Gula: That's good.

 

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G3: It is because it's compliant. After all, and I can drop to a shell.

 

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Cameron Ivey: So I'm sharing my screen now for the listeners that can't see this run. Let's talk about these two pictures that you posted on Twitter and kind of explain what we're looking at here.

 

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Ron Gula: So the, so this, this is a sequence of was supposed to be a day in the life. This is a Twitter kind of thing where you're just supposed to post a picture.

 

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Ron Gula: Of something happens in your day without any explanations. Anyway, the first one on the top is basically in the shelf behind me.

 

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Ron Gula: And what it is is Godzilla is the the toy. On the right, missing as the toy on the left, they were members of the shogun warriors, which is a line of

 

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Ron Gula: toys that was out probably in the mid, mid 80s or so. So I've had these for a long time and

 

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Ron Gula: Like I said, I put them they're missing and fires missiles, those are those are missiles to come out of his arm, which is kind of neat. And then you know I'm in the UFO science fiction, you know, that kind of stuff we sponsored this

 

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Ron Gula: Event in Howard County where the theme was aliens and like a fundraiser for the library and at the centerpieces they had these UFO, you know, basically, you know, sucking up a cow, you know, just kind of like you get the stereotypical UFO abduction. So, so I got a couple of those back there.

 

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Ron Gula: Oh, I've taught myself how to play piano last couple years and

 

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Ron Gula: I'm this is a Roland rolling keyboard professional keyboard and I probably do about half hour hour a day on it and I don't read music I've got this thing, this this app where you can download midi files and

 

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Ron Gula: It's kind of like Guitar Hero. So the, the chords and stuff will come down like the if you look at the the thing there.

 

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Ron Gula: It tells you which keys to play one, but it also, it's also the background stuff. So it actually sounds like you know what you're doing, which is kind of kind of cool. That was

 

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Ron Gula: My life.

 

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Cameron Ivey: It's awesome. It makes it more enjoyable to if you're, you know, don't have the time. You just want to play some some good music

 

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Absolutely.

 

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Cameron Ivey: Well, awesome. I really, really, really appreciate you coming on the show. You didn't have to. And I really appreciate you, you know, taking the time and

 

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Cameron Ivey: And given us your, your background and insight and I think your story is great and very motivational so thank you for what you've done and what you're doing.

 

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Cameron Ivey: And and for helping with organizations and everyone else that's trying to trying to get into this realm, because it's extremely important and that's that's why we're doing this podcast because data privacy needs to get out there and and people need to learn more about it. Yeah.

 

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G3: I like that. Thank you again for all your contributions to the community. You mentioned earlier before about, you know, some of your inventions helping drive people's careers, etc. It's, it is no longer on there but at one point, your, your technology was on my, on my resume so

 

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G3: Once again for that. And for the folks that would like to interact with you. I assume they can find over at Ron Google and Twitter.

 

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Ron Gula: Correct at wrong Goulet on Twitter wrong Google and LinkedIn Google a dot txt our website and blog. A good bed and I'm happy to hear from people I spent a lot of time given career advice, suggestions.

 

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Ron Gula: And best of luck to everybody. Thank you so much for having on me on the show. And thank you very much for the kind words.

 

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G3: And thank you.

 

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Cameron Ivey: Cheers